Mehr-e-Ezam Cultural Sports Club

Mehr-e-Ezam Cultural Sports Club

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The birth of Mehr-e-Ezam

Social responsibility in the way of taking care of the underprivileged sectors and activating the existing potential in such areas prompted Ezam Group to think of a significant and lasting project. For this reason, it was in the early days of 1400SH that the “Mehr-e-Ezam” project was born. Taking care of the less privileged areas, attracting children and teenagers to a healthy sports environment, activating a large part of unused sports spaces and providing high-quality training by the best sports experts and trainers for free were among the first goals and steps taken by Mehr-e-Ezam officials. Later, with the expansion of the activity and its specialization, the need to establish an independent sports organization in the heart of the Ezam Group was felt to take responsibility for this big project.

Sport clubs in Iran usually start their activities by buying or establishing teams. An action that could have been the starting point of Mehr-e-Ezam Club, but the essential goals that were set for this club from the beginning, caused the multi-billion budget not to be used to buy a team and a few players. Instead, it has become a suitable sports environment for basic training and providing sports equipment for thousands of children and teenagers across the country. With this view and after a few months of Mehr-e-Ezam’s activity in some provinces, preparations were made to establish the club. In December 2021, the Mehr-e-Ezam Club was officially established to follow up the activities of Mehr-e-Ezam in the form of a club.

Mehr-e-Ezam’s activities began before the club’s launch. The initial steps were taken much earlier when Islamshahr was chosen as the first base. The Mehr-e-Ezam project officially started on 15 June 2021 with the opening of the Islamshahr center. At first, the activity was followed up on a trial basis in this center in Islamshahr. Then the opening of other branches throughout the country was investigated and provided. So that today this number has reached 13 centers in different cities, and more than 10 thousand children and teenagers have been activated.

Mehr-e-Ezam

Club centers

Islamshahr, Bam, Bandar Anzali, Birjand, Tabriz, Khorramshahr, Rasht, Zahedan, Kordestan, Shiraz, Qazvin, Gorgan, Mashhad, Bojnourd and Ilam are active centers of Mehr-e-Ezam Cultural and Sports Club, in most of them by activating unused sports spaces, a significant number of children and teenagers are covered.

Mehr-e-Ezam Cultural and Sports Club are ready to establish more centers in the less privileged provinces and cities by identifying the capacity and, of course, the existing gaps and supporting the children of this country. However, the priority and focus of the club is more on quality education and tries not to sacrifice quality for quantity.

Mehr-e-Ezam ‘s activity was first started in football and futsal. Still, as the programs progressed, other sports like athletics, swimming and gymnastics were also added to the covered sports. One of the general policies of the club is to provide the field of activity in the basic sports for the covered athletes. So, in addition to taking advantage of the benefits of basic sports, if an athlete is interested in professional activity in one of these sports, he can grow. In these fields, same as football and futsal, elite and experienced coaches have been recruited so that those interested in basic sports receive proper training.

Support measures

In addition to the above activities, the medical, nutrition, exercise science, psychology, education, and family issues of the athletes should also be considered. By doing so, the children and teenagers covered by the club can grow in various fields. Even in some sports venues, renovations are done to provide better conditions for the education and training of talented children and teenagers.

Considering the special conditions required for the activities of girls, one of the main policies of Mehr-e-Ezam Club is to provide a suitable sports environment for them. So the girls have no restrictions on sports activities in the cities where the center is established. During this time, planning has been done jointly for girls and boys. One of the common recommendations of the club management to the centers is to provide a field for girls’ activities in all departments. In this regard, an exciting and significant thing has happened: in some less privileged areas, such as Qazvin vineyard and Rasht, the number of active girls is more than boys.

The effort of Mehr-e-Ezam club management is to pay attention to quality in every step taken. For this reason, it has been tried to recruit elite trainers in all centers. In addition, a technical monitoring team has been formed to monitor the training of athletes and the way coaches do their job.

To create more motivation, Mehr-e-Ezam Club has formed provincial teams in some provinces with the presence of its members. At the same time, it has also formed its girls’ futsal team, which was able to advance from the first division to the premier league.

Mehr-e-Ezam Club wants to expand its actions, and now is the time to take other steps. Identifying and developing sports talents from the age of 5 to 15 has been one of the club’s goals since the beginning. Still, there are other goals ahead of Mehr-e-Ezam.

The goals that the managers of Mehr-e-Ezam Club pursue: Development of the club to attract 20 thousand athletes by the end of 1401SH, giving consultation to all sports groups in scientific and specialized fields including nutrition, exercise science, pathology and psychology, training and improving the quality level of coaches, training and promoting the identified talents in a long-term plan to transfer them to domestic and foreign teams, to create employment for graduates of various fields of physical education and sports sciences, to lead teams in age groups in the provincial league, and if there is capacity, to advance to national leagues in football, futsal and Basic disciplines, as well as the creation of a professional and academic structure in the club body.

The club pursue these goals with the help of its arms in different provinces for sustainable work in the country and to be a model for other factories, companies and holdings.

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